When the Web Strategy team kicked off a redesign of HubSpot’s Diversity & Inclusion page, we set an intention to create a fully accessible and inclusive experience. We could rally around a mission statement all we wanted, but we knew if we were going to talk the talk, we also had to walk the walk. I was the lead designer on this project, and I'd like to walk you through our process and learnings.
Read MoreUX Case Study: Customer Stories Library
In April 2018, my team set out to finalize a project years in the making: a redesign of our website's case study library. Based on prior usability testing, we knew there was a big opportunity for improvement in usability, visual design, conversion optimization, and SEO.
Read MoreLooking Forward: Setting Goals for a Fulfilling Future
With 2018 in the rearview mirror, I’m looking ahead to the next twelve months. Last year flew by more quickly than any other. I felt like I blinked and it was over. So when I think about what I want to accomplish in the next year, I’m considering what I can do to slow that time down and make the most of it. Here’s what I came up with:
Be more present.
This year, I’d like to practice mindfulness and give meditation a real try. More than that, I’d like to focus on being more present overall and ideally, stop worrying about the future.
Write more often.
I always tell myself to write more, but find it hard to hold myself accountable to the ambitious goals I usually set like finishing a novella, finishing a screenplay or completing NaNoWriMo. As the year goes on and the pressure to write something, anything hangs over me, I begin to panic.
This year, I’m paring that goal back a bit. I would simply be happy with spending slightly more time writing, be it blog posts, journal entries, dream journals, or fiction. I’m giving myself room to experiment with what works and what doesn’t.
Be kind to myself.
I tend to be my harshest critic. I need to cut that out and engage in a little self-care.
None of these goals are easy to measure or check off a list. Normally, I love a concrete to-do list. I love adding small-win items to it, anticipating the feeling of accomplishment that’ll wash over me when I check that tiny box. However, I find that type of list doesn’t translate well to long-term goals.
Last year, I aimed to get to know myself better, develop more self-awareness, and find a job that better fit my skillset and lifestyle. I accomplished all of those to varying degrees and I ended the year feeling confident. I gave myself room to interpret those goals broadly and, due to the flexible nature, I found myself more willing to reach outside my comfort zone. I hoping the same holds true for 2019.
2018 Year in Review
This year definitely wasn’t easy—in fact, it mostly kicked my butt. Looking back, I can see why—I took a lot of risks. I put myself out there—a feat in and of itself, given how much of an introvert I am. I pushed myself even when I thought I didn’t have any gas left in the tank.
Read MoreImprove Your Presentations with 3 Great Habits
Throughout my career, I've worked with various creative directors, art directors, and executives. I've received good and bad advice on giving design presentations, but there are three habits I've picked up from my mentors that continue to benefit me, no matter the job or situation.
Read MoreSpotify Playlists for the Designer’s Soul: Music to get you Through the Day
Okay, well maybe this isn’t a definitive guide because music, like design, is super subjective. Instead I bring you one humble designer’s life-saving playlist recommendations.
Read MoreUX in the Agency: Who’s the User?
User Experience (UX) designers are the primary advocates for users within any company. So when working in an agency with a variety of clients, account managers, and everyone in between, who’s the real user?
Read MoreThe Mystery of the Full-Stack Designer
Until recently, I’d never heard the term full-stack designer—I’d only heard of full-stack developers. I thus asked a friend of mine working in the industry what that meant to him...
Read More5 Ways Design Critiques Benefit Your Team
I may not have gone to school for design, but I still had my fair share of college critiques. I remember one class in which we had a semester to completely design a book...
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